Cash continues to be the lifeblood of commerce and transactions around the world, but no one can deny that cashless payments have seen a surge in popularity, especially during social distancing and stay-at-home orders.
Naturally, this trend leads many business owners to wonder: Cash vs. cashless? Which payment type will be most beneficial for my customers and bottom line?
To determine the right path forward, think about your customers’ needs. As Dawn Brolin, certified public accountant, certified fraud examiner and owner of Powerful Accounting, recently told us, “The more payment options there are, the easier it is for customers to do business with you.”
We spoke with Dawn about the enduring value of cash, and why it will sustain in a world where cashless payments continue to gain traction.